Every SEO Professionaland Digital Marketers know that Search Engines reward the Webpages that have
quality contents, High PageSpeed, Quality contents and vice versa. As the SEO
Factors include Backlinks, Health and quality of your website, Social Graph
Metrics, Performance of your Website determine the Success and Acquiring huge
traffic for your Website, you need to do it.
While doing SEO and
online Marketing for your website, it is better to track the stats and status
of your website which is acquired by your work. The Tracking empowers you to
analyze the current condition of your website. The major aim of this post is to
let you know some free online resources to track the status of your website.
Let us see.
- SERPS
The serps online tool
is helpful for any Digital Marketer to analyze the current ranking position for
any keyword for your website.
You need to create
account and login to the site. Remember it allows you to analyze the ranking
for limited number in a day if you are free user.
For Example, Look at
the Following images:
Step
1:We
enter the Keyword as “Web Designing
Company in Coimbatore”, then give URL as bonfaytech.com and change the
Country to India-English(en-IN). After all, click the Check Rankings.
Step
2:Now
the tool shows the ranking position for the above keyword for our website.
Ranking 33 which means you can find this site for the keyword in 4th
page of SERP.
As shown by SERP, you can find the result in Google
as follows:
2. Online Tools to Measure the Speed of your Website
Loading time of your website determines the people’s attire to stay in your website. It is not new to explain that if your website takes more than 2 seconds to load, your visitors will go out from your website. Checking the page speed of your website will empower you to optimize the page speed.
Here we explain two
popular Online Resources for checking the Page Speed for your website.
·
Pingdom
·
FeedTheBot PageSpeed
Pingdom
Checking the speed of
your website in Pingdom is similar to work in SERPS. All you need to do is to
enter the URL of your website and click the Button. The Result shows the
Loading Time of your Website. If the Performance Grade shown as Result is less
than 50, it means your website is slow and you want to improve the Page Speed.
FeedTheBot
PageSpeed
This Online Tool FeedTheBotPageSpeed also
test the Speed of your Website but is unique in revealing the issues and the
sections need to optimize for improving the speed.
Step
1:
We enter srpequipments.in in the box and click Test.
Step
2: It
shows the Result and gives rating 67/100 and shows the sections which needs
optimization.
3.Competitor Analysis Tool
Competitor Analysis
Process helps you to observe your Competitors current works on promoting and
Marketing their Website in Internet. The Best Online Resource which helps you
to do efficient Competitor Analysis is SEMrush.
When you enter the URL
of your Competitor’s Website and check for their stats. It shows all the links
build with their Anchor Text and The List of Keywords which brings more number
of visitors for the website.
4. Check your Website’s Status
Ahrefs is the most
reliable online tool which helps you to track the current status of your
website. This is similar to SEMrush but it is more optimized in terms as it
shows the Global Rank, Domain rating, Keyword Position for your Website, URL
Rating, Referring Pages and so on.
Similar to other Online
Resources, you can use Ahrefs by Simply Signin and enter your Website’s URL.
Step
1:
We enter our URL www.bonfaytech.com and
click Search
The circled sections show The Global rank and Number
of Backlinks possessed by our Website. The Other factors for SEO shown by
Ahrefs are as follows:
Rank of
the website expressed in both Graph and Numbers
Referring
Pages(It helps you to understand where the links to your
website are coming from)
Organic
Traffic Rate
5. Online Tool to Remove Bad Backlinks
Bad Backlinks are able
to affect the Ranking of your Website and decrease your Website’s Traffic. With
Google Webmaster tools, you can disavow the Low Quality or Unwanted Backlinks
yourselves. Analyzing the bad backlinks is necessary to identify which
backlinks will harm your website.
Remove’em Ratios is the
Suitable Digital Marketing Tool to check the bad backlinks. Once you enter the
URL and click the Submit Button, you will get the Result as follows;
It shows all the links
acquired by your website. You need to concentrate and take appropriate actions
for the links build for Keywords shown in Pink and Red.
Pink – Link which is slightly optimized
Red – Link which is Strongly optimized
The Optimized Links will affect your
Website’s Traffic. Hence you need to remove these kinds of Backlinks.
Some Other Internet Marketing Tools
which show the Backlinks are as follows:
·
OpenSite
Explorer
·
Monitor
Backlinks
·
Linkquidator
6.Resource to check your Website Condition
GooglePenalty Checker Tool is
the most Suitable Online Marketing Tool which helps you to understand the
current condition of your website. When The Traffic of your website decreases
suddenly, you need to check the condition of your website because there may be
some penalization on your website which is indicated by the decrease in
Traffic.
When you check your website with this
tool, you can understand the condition of your website.
Enter URL and click the Check Button
The Website is Safe and in Good
Condition.
The Result may be changed based on the
condition as Deindexed, Penalized and Sandboxed which is explained in the
webpage as follows:
There are infinite Number of Internet
Marketing Tools like QuickSprout, Zoompf, WebPageTest and many others are available in the sea of Internet. All
Resources may represent the stats of your Website. We hope that the Internet
Marketing Resources will support your Digital Marketing Services.











